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Food eCommerce Features

In addition to its robust feature set, EPORIA eCommerce has developed functionality tailored to the food industry. We are proud to present the first eCommerce solution intended specifically for the needs of edible and related products. This solution has been thoughtfully assembled to ideally meet the needs of the industry. Of course, EPORIA’s tenets are still upheld and every website is built for the ideal in usability, back office efficiency and maximized conversion. As always, every solution is customized to suit your unique needs.

Professional Product photography
Read more about EPORIA’s professional photographers and food product stylists for commercial food product photography here.

No-Code Administration
As always, EPORIA eCommerce makes website management and product and content updates simple and easy. Whether you update your website using imports or EPORIA’s administrative interface, you will never need to deal with code or programming. If you can send an email, you have all the skills necessary to maintain your website. This ease of use removes dependence on developers and IT staff, and allows marketing, website and product managers to retain control over these areas.

Adaptable Delivery Options
EPORIA’s shipping configuration is easy to mange and offers extensive possibilities. We understand that edible products require special handling. Examples include:

  • Delivery within a certain timeframe (including overnight)
  • Addition of extra weight to shipping calculations to account for ice packs and other packaging
  • Special handling instructions and associated charges
  • Shipping from various warehouses at different locations and calculating accurate rates by the destination
  • Multiple ship-to addresses, enabling gifting to many recipients with a single order
  • Limited shipping days based on specialty product availability

In addition, EPORIA offers the option to select the delivery date during checkout. Many specialty food products are sold as gifts. When they are purchased to celebrate an event or holiday, the ability to control when the gift arrives is crucial. EPORIA is equipped to enable a calendar format for delivery date selection that only offers delivery days your shipping policy supports. For instance, if your parcels must arrive within one day, Monday delivery is impossible (since packages cannot ship on a Sunday) so your website’s delivery date calendar will not include Monday as an option.

Variant Selling from a Single Product Page
Edible products frequently come in various sizes, flavors, and packages. For ideal search engine optimization, ease of use for customers, and product management for the administrator, those variations should all be presented on one product page. EPORIA allows multiple, dependent, complex variants to display concurrently. Imagine a salsa that is available in four flavors: hot, medium, smoked, or chunky, and in three sizes: 16-ounce jar, commercial 36-ounce jar, and case of 12 16-ounce jars. However, only the hot and smoked are available in the commercial size, and the chunky is not sold in the 16-ounce jar size. EPORIA’s administrative system makes it easy to manage complexities like these while bringing the most options and the least confusion to customers.

Accommodation of Wholesale, Distributor, and Bulk Pricing
Merchants sell differently to each audience. Historically, it was difficult to control pricing options for each customer group. EPORIA makes it easy to designate a pricing structure for a customer group and assign a customer to it. Customers in that group simply log in, and immediately see their specified prices. Retail shoppers use the same website and see the same products, but they only have access to the regular, retail pricing. Infinite customer groups with unlimited pricing structures can be created. Even volume discounts are simple to administer (for both customer group members and retail shoppers).

Fulfillment House Integration
Whether all products are manufactured and shipped from a single location, or drop-shipped from all over the country, EPORIA’s fulfillment integrations make order management a piece of cake. Order data is automatically sent to the appropriate warehouse or fulfillment location. Once orders are picked, packed, and shipped, the shipping and tracking information is passed back into EPORIA and an automatic email is sent to the customer. This process is smooth, instant, and minimizes any manual data entry. It is easier than ever to fulfill the increasing orders of your growing business.

Complex Taxation
Whether you are shipping wines to Winnipeg or albacore to Albuquerque, new U.S. taxation laws require you to charge tax based on the shipping destination. Orders with consumable products, liquor, and durable products shipping to multiple locations used to be a nightmare to manage. These complexities are now effortless to manage, thanks to EPORIA’s integration with a simple taxation management system.

Loyalty Programs and Recurrent Billing
The initial goal of an eCommerce website is to attract shoppers, but the ongoing objective is to grow your customer base while also enticing previous customers to return. Loyalty programs are an excellent way to build devotion to your brand and encourage repeat business. For example, EPORIA merchants may offer memberships (free or for a charge) that enable special discounts for a specified amount of time. Special offers may also be sent to segmented customers offering promotion codes for highly targeted discounts on future orders.

Creative gifting and subscription options are also available with EPORIA eCommerce. Of-the-month clubs are a creative and long-lasting gift. They may be billed up front, or set up as an indefinite subscription and billed recurrently at specified intervals.

These selling programs keep your brand forefront in the minds of shoppers and create the opportunity to build a large, strong customer base.

Seasonal Merchandising
Many food products are only available during certain times of the year. It can become very cumbersome to indicate product availability and handle product management as items move in and out of season. EPORIA’s intuitive product and merchandising tools enable administrators to turn products or entire departments on or off with just a click of the mouse. Products may be grouped by availability or listed individually. As a new season approaches, upcoming product offerings may be featured on the home page or in other areas of the website.

Recipe and Content Presentation
The best way to climb up the ranks in search engines is to include large amounts of relevant content on your website. When your product is edible, an easy way to do that is by submitting recipes. They also add interest for shoppers, educate about your products, instruct them in creative uses, and entice them to try products they may not have purchased before.

EPORIA’s solution includes the functionality to build a content-rich and highly relevant community around your brand and products. Members can post their own recipes and photos, and leave comments and ratings for the ones other members submit. These interactions build community and loyalty for your brand and generate coabundantpious amounts of varied content without relying on your internal resources.

Articles, blogs, and other information may also be incorporated into your website. As with all of EPORIA’s management tools, it is simple to create and modify content – and even to approve members’ posts before they are available on the website.

Custom Giftables
There is nothing like a personally selected gift to celebrate a special occasion. EPORIA’s gift set building tools allow you to offer your products in creative combinations, including custom configurations. Your customers can customize their gifts on the fly, selecting from the options you choose to present. Offer gift baskets, sets, or kits, with endless possibilities to engage your customers and thrill the recipients.

 

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